Ginger

We provide support for our clients in the creation, implementation and evaluation of their relationship marketing strategy.
There are various applications:
- We will carry out targeted, one-off work on a particular relationship tool (magazine, website, mailing),
- We continuously analyse the performance of the relational tool in every area of its application,
- And we will study analyse the target audiences to determine their sensitivities and behaviour patterns vis-à-vis the brand message or that of institution.

Support for projects in the area of relationship marketing
- Concept testing (magazine, website, direct marketing tool, etc.), appraisal of the approach,
Testing of communication and relationship support
- Research and testing of communication lines, pre-tests, post-tests,
Analysis of relationships with clients and audiences
- Customer satisfaction, assessment of the efficacy of initiatives.